Insights for coaches building thriving practices
The twelve jobs professional coaching software has to do for an established practice, what good looks like for each, the red flags to check in a demo, and how six platforms compare on every one.
The best coaching sites all do the same small number of things. They say who the coaching is for in the first sentence, show the coach as a person, prove that t...
Coaching platforms to get clients fall into two groups, and most coaches shop in the wrong one first. The first group brings you demand you did not have: market...
You already know how to coach. The part that stalls is the page where you tell a stranger what they are buying, how long it lasts and what it costs. Most life c...
A coaching proposal template is the document you send after a good discovery call and before any money moves. It exists to turn a warm conversation into a decis...
This is for coaches who already deliver well one hour at a time and keep meeting the same client: the one who does not need twelve weeks of gentle unpacking, wh...
This is for the coach who already has clients and is still sending a two-paragraph email that says "looking forward to working together, here are the dates". It...
This is for the coach who has money coming in from three places and nowhere it adds up. Stripe pays out on Tuesdays, one corporate client pays by bank transfer...
You need a photo for the top of your new programme page. You have been on the same free stock site for eleven minutes, you have typed "mindset" and then "clarit...
For the coach whose funnel already works and whose problem starts the moment someone buys. Eight tools compared on funnels, real cost at your list size, and what still runs after the sale.
This is for the coach who has been asked to "run something" and now has a blank document open. Maybe a company wants ninety minutes for their new managers. Mayb...
Coaching has a slippery vocabulary. Half the words are ordinary English doing a specialist job, like "contracting" or "container", and the rest came from psycho...
You have the package. Three months, twelve sessions, a worksheet pack and a Voxer window on weekdays, $1,500 or three payments of $525. What you do not have is...
You already have a coaching agreement. It lives in a Google Doc, and every time someone says yes you export it to PDF, email it, then spend four days asking whe...
A retreat is the one thing most coaches sell that people still talk about a year later. It is also the one that can lose money on the first attempt, because a v...
You have written your bio four times this year. Once for the website, once for Instagram, once when a podcast host asked for "a short intro", and once in a hurr...
This is for the coach who can run a brilliant session and then sits in front of a blank sales page for forty minutes writing nothing. You have watched a client...
When a coaching client doesn't pay, it is rarely because they are a thief. Most of the time they had a bad month, changed cards, felt ashamed about the work the...
A coaching tagline is the short line under your name on your website, your booking page, your Instagram bio and the email you send a stranger at 9am. It is not...
Most coaches can tell you how last month felt. Busy, or quiet, or stressful in a way that did not match the bank balance. Far fewer can say how many people aske...
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