Coachful
Payments for coaches

Coaching payments, built like a real business not a Venmo request.

Charge for sessions, packages and programs. Subscriptions, one-time, or payment plans. Branded checkout, refunds, coupons, invoices — all native via Stripe.

Coachful

Maya Wells Coaching

Secure checkout · powered by Stripe

You're buying

12-week Executive Reset

Weekly 1:1 sessions + custom roadmap + private community

Payment plan

One-time

$1,800

Save $108

6 monthly

$318/mo

0% interest

EARLYBIRDapplied−$300

Card

•••• •••• •••• 424212/28
Pay $318 and start today

Powered by Stripe · 256-bit encryption

Payment received

$318 from Maya · just now

This month

$12,840 collected

Stop the chase

Your payment setup is costing you money, and credibility.

Coachful turns checkout into a finished product, not a Stripe link in your bio.

Before

The old way

  • Sending PayPal invoices that take days to confirm
  • Chasing clients for the second installment payment
  • No coupons, no payment plans, no real checkout page
  • Trying to issue a refund means email tag with support
CoachfulWith Coachful
  • Branded Stripe checkout, paid in 30 seconds
  • Payment plans charged automatically, every month
  • Coupon codes with expiry, usage limits, full discount logic
  • Refunds, partial refunds, invoices — one-click, native
How it works

From "send me a Venmo" to collect $5,000 by Friday.

01

Connect Stripe in 60 seconds

OAuth into Stripe in 60 seconds. No code, no API keys, no separate merchant account. Refund power and reporting flow back to us automatically.

OAuth · 60-second connect

Live
Connect
60s setup
PCI-compliant
Refund-ready
02

Price your offers any way you want

One-time, recurring subscription, or installments with a custom plan total. Sell sessions, packages, programs, or digital products. Order bumps and coupons baked in.

Price the same offer

12-week reset

One-time

Pay once · save $108

$1,800

Subscription

Recurring · cancel anytime

$199/mo

Payment plan

Custom total · auto-charge

$318 × 6

EARLYBIRD−$300 · expires FridayApplied
03

Build the funnel and the checkout in the same place

Funnel builder, landing pages, and checkout — one stack. Embed payments directly inside your sales page or program funnel. No Kajabi, no ClickFunnels, no duct tape.

maya.coachful.co/buy/executive-reset
Coachful

Maya Wells Coaching

Branded checkout · your domain

Secure

You're buying

12-week Executive Reset

Weekly 1:1 sessions · custom roadmap · private community

One-time

$1,800

6 monthly

$318/mo

•••• 424212/28
Pay $318 and start today

Paid

$318 · just now

04

Refunds, invoices, dunning, all on autopilot

Failed installment? Stripe retries and we pause access until paid. Need a refund? One click, full or partial. Every transaction creates an invoice automatically.

Revenue · last 8 days

+24%

$12,840

Maya Chen

May 6

$318

Paid

James Park

May 5

$1,800

Paid

Priya Shah

May 5

$240

Refunded

Lena Foster

May 4

$199

Recurring

Refunded $240

Priya · access revoked

Everything you need

Stripe-grade payments. Coach-grade everything around them.

Hero feature

Payment plans that don't break.

Split a $1,800 program into 6 monthly payments at the same or a higher total. Stripe charges the card on schedule. Failed payment? Auto-retry, and access pauses if it doesn't recover.

Maya Chen · Executive Reset

3 of 6 paid · $954 collected

Active
Mar
Apr
May
06
Jun
06
Jul
06
Aug

Next charge · Jun 6 · $318

automatic

Subscriptions that stick

Monthly or annual recurring billing. Stripe Customer Portal for self-serve cancellation. Failed-card dunning built-in.

MRR

+24%

$8,450

42 active subs

A coach and a client celebrating at a desk
Refunds

Refunds in one click.

Full or partial, and access pauses automatically when you revoke.

Charge globally, native Stripe

PCI-compliant via Stripe. Pick the currency that fits your audience.

USDEURGBPCADAUD+ more
Someone writing at a desk with a coffee
Invoices

Every payment, invoiced.

Each transaction creates a branded invoice and sends it to the client.

Real coaches

Loved by the coaches who actually use it.

"I tried running my coaching business across five different apps. It was a complete waste of time and money. Then I found Coachful. It was everything I need in one platform."

Christopher Duff

Christopher Duff

Founder, Duff X Athletics

"It's the coaching platform I always wanted — it just didn't exist yet. I have one dashboard for everything and already saved $1,300 by cancelling all the tech I had duct-taped together."

Emily F.

Emily F.

Coach · United States

"Fantastic piece of software for coaches who want everything to be in one place. The Coachful team have been amazing at being on hand to help get everything set up. Would highly recommend!"

Luis

Luis

Coach · United Kingdom

In plain terms

Coachful payments run on Stripe Connect or Razorpay inside the platform.

A coach sells sessions, packages, subscriptions, payment plans and digital products from one checkout, and the payment is recorded on the client who made it.

One platform, every part connected
  • Clients
  • Sessions
  • This pagePayments
  • Programs
  • Habits
  • Community
  • Website
  • Email
  • AI assistant

Plans

Lite$29/moSolo$49/moPro$99/moStudio$199/mo

7-day free trial · 0% platform fee

Monthly plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients. 0% platform fee. 7-day free trial. A card may be requested during plan setup; review the billing terms before confirming.

What it does

  • Takes one-time payments, recurring subscriptions and instalment plans, with order bumps.
  • Accepts Apple Pay and Google Pay at checkout.
  • Issues an invoice per transaction and lets a coach raise manual invoices from a product catalogue.
  • Charges a 0% platform fee; the coach keeps everything after Stripe or Razorpay processing.
  • Records every payment against the package on the client record, so who has paid for what is a glance rather than a search.

Good to know

  • It does not process payments itself; funds settle to the coach's own Stripe or Razorpay account.
  • It does not offer a permanent free plan.
Emily Fulcher
“Like every business owner, I was paying for 5+ different platforms and it still wasn't what I really wanted.”
Emily Fulcheron Trustpilot
  • James Wallace
    “This really is an amazing tool. I am still building but it is the first Coaching tool that has everything I have wanted.”
    James Wallaceon Trustpilot
  • Salma Mostafa
    “I have tried virtually every major coaching platform on the market, and nothing comes remotely close to Coachful.”
    Salma Mostafaon Trustpilot
  • Gilli Moon Aliotti
    “Coachful has a really classy platform that is easy to navigate, and create programs for my coaching clients.”
    Gilli Moon Aliottion Trustpilot
  • John Winders
    “Coachful is a robust software platform that has everything a coach needs to manage his/her practice.”
    John Winderson Trustpilot
  • CeeCee
    “Such a great platform! I've been searching for something like this for ages now and it's finally here.”
    CeeCeeon Trustpilot
  • Lakayann Outerbridge
    “Coachful has been a game-changer for my coaching! Being able to have goal-setting and focus-driven applications has elevated my courses and programs.”
    Lakayann Outerbridgeon Trustpilot
Meet Coachful

Your Whole Practice, in 30 Seconds

Clients, sessions, programs, chat and payments in one calm workspace that carries your brand.

More tools for coaches

Pair payments with the rest of Coachful

FAQ

All your questions, answered

The eight things coaches ask us before connecting Stripe.

Stripe — coaches connect via OAuth in 60 seconds, and we charge in USD, EUR, GBP, CAD or AUD. We do not currently support PayPal or Mercado Pago — Stripe covers the majority of countries coaches operate in.

Yes. Take a $1,800 program and split it into 6 monthly payments, with the same total or a higher payment-plan total. Stripe charges the card automatically each month. If a payment fails, Stripe retries on a smart schedule and we pause the client's access until it recovers.

Yes — monthly or annual. Clients self-manage cancellation through the Stripe Customer Portal. Failed-card dunning is handled automatically. You see MRR, churn, and active subscriber counts inside Coachful.

Yes. Create coupon codes with expiry dates, usage limits, and (for subscriptions) duration controls — once, forever, or N billing cycles. Codes apply at checkout and the discount logic is enforced server-side via Stripe.

One click. Full refund or partial. We send the refund through Stripe and update the invoice status. If the purchase grants access to a program or product, you can revoke that access at the same time so the client doesn't keep what they were refunded for.

Nothing — Coachful doesn't add a platform fee on transactions. You pay only Stripe's standard processing fee. Some platforms charge no transaction fee but cost $149–399/mo (Kajabi) or take 5–10% of revenue (Teachable, Podia free plan). Coachful is $49/mo flat — for most coaches this works out to less than the alternatives once you add up the rest of the stack (checkout tool, scheduling, contracts, CRM).

Yes. Each offer has its own checkout page that carries your logo, brand colors, and domain (e.g. yourname.coachful.co/buy). Clients see a professional checkout, not a generic Stripe-hosted form with our branding.

Yes. A card is required at signup so you can test the full payment flow end-to-end (we never put you in a fake sandbox), but we don't charge during the trial and you can cancel in one click.

Ready when you are

Stop chasing payments. Start collecting them.

Connect Stripe, build your offer, share a checkout link. 7-day free trial, cancel in one click.

Elizabeth GentzkowEmily FulcherJohn WindersJames WallaceSalma Mostafa

Built for coaches who take their clients seriously