Business coaching software that shows you the numbers before the call.
Each client logs three to six numbers a week against the targets you set together, moves deals through their stages, closes this week’s commitments and keeps every version of the offer side by side. You open the call already knowing where the business stands.
7-day free trial, card required, no charge during the trial, cancel in one click.
Revenue back above target
Logged in this week’s check-in
You spend the first twenty minutes of every call finding out what happened.
Revenue is “about the same”, the proposal is “nearly done”, and the plan from last month is somewhere in a doc. By the time you know the numbers, the call is half over.
The old way
- Numbers arrive as a feeling, not a figure
- Deals live in the client’s inbox and in their head
- Quarterly goals are set, then ignored until the quarter ends
- The offer changes every month and nobody remembers why
- Booking, invoices and the program live in three more tools
With CoachfulThe new way
- Three to six numbers a week, charted against the target and the lines you set
- Every deal with its stage, its touches and one next follow-up
- Quarterly rocks with weekly commitments and a hit rate
- Offer, pricing, ideal client and positioning kept as numbered versions
- Sessions, agreements, payments and programs run in the same account
Numbers, deals, commitments and the offer, in one weekly rhythm.
Three to six numbers a week, against the targets you set
Pick the numbers that matter for each client, with the target and the amber and red lines. Clients log them as a step in your weekly check-in, or straight from their Home. Each number is charted against its target, and a number that stays red shows up on your overview.
Every deal, its stage and the next follow-up
Each deal carries the contact, the value, a stage from lead to won, every touch and one next follow-up with a reminder. A weekly review walks every open deal and ends with one lesson. The client’s spreadsheet comes in with one import.
Quarterly rocks, moved forward every week
Each quarter starts with a few rocks, the outcomes that matter most, and each one lives with the client’s goals. Every week the client picks commitments that move a rock, links the tasks behind them and closes each as hit, missed or moved. You see the hit rate across every client.
Every version of the offer, side by side
Offer canvas, pricing, ideal client and positioning are kept as numbered versions, so you can see what changed and when. Each version can link to the worksheet behind it, you comment where the client writes, and documents sit with the version they belong to.
Know which business needs you before the call.
Missed weeks, red numbers and late follow-ups come first. Attention notes name what happened and never show a figure.
Sales calls in the red two weeks running
Marcus Okafor · Past the line you set together
Follow-up overdue
Priya Natarajan · “Send the revised scope” · Northwind Studio
A deal untouched for 14 days
Leo Martins · Workshop series · proposal
A rock at risk
Dana Whitfield · Most of the quarter gone, the rock behind
A short digest reaches you between 17:00 and 22:00 your time. It counts clients and never shows a figure.
Clients log real numbers when the numbers stay theirs.
Revenue is personal. One switch, owned by the client, decides whether you see the figures or only the colours.
Your client
Their switch, their figures
Only the client can change “Share figures with my coach”. It is on unless they turn it off.
You
Colours when figures are private
With sharing off you still see green, amber and red against the lines you set, never the numbers or their 90-day targets.
Everywhere
No figure in a notification
Reminders, attention notes, widgets and digests never carry a number.
These are coaching worksheets. They are not financial, tax or legal advice.
The week runs on a rhythm, so you stop chasing.
Reminders go to the client by push and in the app, in their own time zone. Between 21:00 and 08:00 they wait for the morning.
Scorecard
On the scorecard day and time, and once more a day later if the numbers are still missing.
Follow-ups
On the day a follow-up is due, and once more a day later. A meeting is reminded the day before.
Weekly deals review
On review day, while a deal is open and the review is not done.
Commitments
Friday at 17:00, while a commitment is still open.
Rock review
The last Friday of the month, at 10:00.
No reminder ever shows a number. It says the numbers are due, never what they were.
Set up for the businesses you coach.
An edition sets the starting numbers, the rocks per quarter, the worksheets and a starter program outline. It never changes how the records work.
Founders
This pageRevenue, leads, sales calls and new clients, and three rocks a quarter.
Consultants
Billable hours, utilisation and open deal value, with a retainer stage on the deals board.
Sales
Calls, meetings, proposals and closed deals, for salespeople and sales leaders.
Everything around the coaching is already in your account.
Programs, group programs, packages, your website and the client app come with the same subscription.
Turn the outline
into a group program.
Each edition comes with an eight-week starter program outline you can turn into a draft program. Enrol a group and their chat and group calls are ready.
Founders: the first eight weeks
Mastermind · spring intake
Founders mastermind
Group call · Thu 18:00
12 membersGroup chat
6-month growth retainer
Agreement signed · payment 1 of 6
Signed and paid before the first call.
Agreements with e-signature and payment plans through Stripe or Razorpay, with a 0% platform fee.
A website that books the strategy call
Section-based pages, a blog, and booking, application and checkout funnels.
Book a strategy call
Clients arrive with the prep done.
My Coaching shows the next session, its joining link, the worksheet you asked for and your shared notes.
Ask about any client in plain words.
The Coachful assistant reads the same overview you do. Anything it would change waits for your yes.
Which clients have a follow-up overdue?
Priya: “Send the revised scope” for Northwind Studio, due yesterday.
Everything business coaches get, line by line.
The five modules, your overview and the platform around them.
Three to six numbers a week, against the targets you set
- Three to six numbers per client, with presets per edition
- A target, an amber line and a red line, set with the client
- Logged inside your weekly check-in or from the client’s Home
- A chart per number with the target as a dashed line
- Two red weeks in a row raise an attention note
- The client can keep the figures private and share only the colours
Every deal, its stage and the next follow-up
- Lead, conversation, proposal, negotiation, won, lost and dormant
- A retainer stage on the Consultants edition
- Meetings, calls, emails and notes on every deal
- One next follow-up per deal, reminded on the day
- A weekly review of every open deal, with the lesson kept
- Import up to 300 rows from CSV, export to CSV or Excel
Quarterly rocks, moved forward every week
- Rocks saved as goals, with checkpoints
- Weekly commitments linked to the client’s own tasks
- Hit, missed or moved, with a note
- A hit rate per client, week by week
- A Friday reminder while a commitment is open
- A rock review on the last Friday of the month
Every version of the offer, side by side
- Offer canvas, pricing, ideal client and positioning
- Numbered versions, compared with what changed
- Comments from you and from the client
- Linked to the worksheet answer behind it
- Pitch and offer documents up to 25 MB
- You approve a version when it is ready
Bets with a hypothesis and a learning
Before trying something new, the client writes the hypothesis, the number it should move and a deadline. It cannot be closed without a learning. Decisions are logged the same way, so the reasons stay on record.
- Hypothesis, the number it should move, and a deadline
- A result and a learning before it closes
- Decisions logged with the same fields
- A reminder at 9:00 on the deadline, and again three days later while it runs
- An attention note when one runs past its deadline
See which business needs you this week
Your overview puts missed weeks, red numbers and late follow-ups first. Each client card shows the first three numbers as colours, the commitment hit rate, the weighted deal value and the lesson from their last weekly review.
- Missed weeks, red numbers and late follow-ups first
- A card per client, six to a page
- Seven attention rules, from a stale deal to a rock at risk
- Snooze a note for a week, or resolve it
- An evening digest that counts clients and never shows a figure
- Two optional widgets for your coach home
The rest of a business coaching business, in the same account
The power-up sits inside Coachful, so the practice around it is already there: booking pages with calendar sync, built-in video or Zoom, Meet and Teams links, coaching agreements with e-signature, payments through Stripe or Razorpay, programs and group programs, a website with funnels, and the client app with your branding.
- Booking pages with availability rules and two-way Google, Apple and Outlook sync
- Built-in video, or Zoom, Google Meet and Teams links created for you
- Coaching agreements with e-signature, sent before the first call
- One-time payments, subscriptions and payment plans, with a 0% platform fee
- Group programs that create a cohort group with a feed, group chat and group calls
- A section-based website with a blog and booking, application and checkout funnels
- An iOS and Android client app with your branding, inside the Coachful app
Know the edges before you move clients over.
Three things the power-up does not do, so nothing surprises you in week one.
No accounting or invoicing
It does not keep the books or send your client’s invoices. Money figures carry a currency label and are never converted.
No CRM sync
Deals come in from a spreadsheet and go out to CSV or Excel. Nothing syncs with an outside CRM.
Coaching, not advice
The worksheets are coaching worksheets. They are not financial, tax or legal advice.
Coaches who brought their whole practice into one place.
“Coachful has everything a coach needs to manage their practice. It literally has everything I need to attract leads, convert those leads to clients, and deliver content with an incredible interface that has my branding on it.”
John Winders
Founder, SMPL
“This really is an amazing tool. I've been a full-time coach for seven years, and this is the first coaching tool that has everything I have wanted — the most comprehensive I have used. Support is also incredible.”
James Wallace
Founder, Fountainhead Coaching
“A really classy platform that is easy to navigate. I used to string together a website, funnel, CRM, course builder and scheduler. Coachful offers it all in one — and the AI assistant can design all of it. Made for coaches by coaches.”
Gilli Moon Aliotti
CEO, Hummm
Coachful is a coaching platform.
One subscription covers booking, payments, contracts, programme delivery with habits and check-ins, courses, a community, a website with funnels and email, and an AI assistant, with one login for the coach and one branded app for the client.
- Clients
- Sessions
- Payments
- Programs
- Habits
- Community
- Website
- AI assistant
Plans
7-day free trial · 0% platform fee
Monthly plans: Lite: $29/month for up to 5 clients; Solo: $49/month for up to 20 clients; Pro: $99/month with unlimited clients; Studio: $199/month with unlimited clients. 0% platform fee. 7-day free trial. A card may be requested during plan setup; review the billing terms before confirming.
What it does
- Runs multi-week programmes with weekly goals, daily tasks, habits and morning and evening check-ins.
- Books sessions from availability rules with two-way Google, Apple and Outlook calendar sync, built-in video or Zoom, Meet and Teams links, and email, SMS and WhatsApp reminders.
- Takes payment through Stripe Connect or Razorpay: one-time, subscriptions, payment plans, Apple Pay and Google Pay, with invoices.
- Sends coaching agreements for e-signature before the first call and stores them on the client record.
- Hosts courses, downloads, digital products, a community feed with group chat, and cohort groups created on enrolment.
- Builds a section-based website with blog, custom domain, funnels, email sequences and pixels.
- Counts completed coaching hours and distinct clients against the ICF ACC, PCC and MCC thresholds, and exports an ICF client coaching log with paid and pro bono hours.
- Adds a Fitness & Nutrition pack for training clients: a workout builder with an exercise library (supersets, circuits, AMRAP, EMOM and intervals), client workout logging with set history, nutrition targets up to calories and macros, meal plans, recipes, food lookup, and private progress photos and measurements.
- Exports all client data as a ZIP: roster, notes, check-ins, goals, habits, sessions and form responses.
Good to know
- It is not HIPAA-certified. It is GDPR-ready with full data export.
- The client app carries your branding but ships under the Coachful listing, not your own App Store account.
“Coachful is a very helpful platform for coaches who want everything in one place.”
“Seriously. I have tried just about every coaching, booking, learning platform out there. I've tried developing my own.”
Elizabeth Gentzkowon Trustpilot 
“I have tried virtually every major coaching platform on the market, and nothing comes remotely close to Coachful.”
Salma Mostafaon Trustpilot “This really is an amazing tool. I am still building but it is the first Coaching tool that has everything I have wanted.”
James Wallaceon Trustpilot “Coachful has a really classy platform that is easy to navigate, and create programs for my coaching clients.”
Gilli Moon Aliottion Trustpilot “Coachful is a robust software platform that has everything a coach needs to manage his/her practice.”
John Winderson Trustpilot 
“Such a great platform! I've been searching for something like this for ages now and it's finally here.”
CeeCeeon Trustpilot
Your Whole Practice, in 30 Seconds
Clients, sessions, programs, chat and payments in one calm workspace that carries your brand.
One platform, your whole business coaching practice
Business coaching software questions, answered
What business coaches ask before they move their clients over.
Coachful is a coaching platform with a Business Growth power-up built for it. Each client logs three to six numbers a week against targets you set together, works a deals tracker with one next follow-up per deal, moves quarterly rocks forward with weekly commitments and keeps every version of their offer side by side. Your overview shows missed weeks, red numbers and late follow-ups first. Sessions, agreements, payments and your website live in the same account.
Yes. Pick three to six numbers per client, like revenue, leads, sales calls or new clients, each with a target and an amber and a red line. Clients log them every week inside your weekly check-in or from their Home, and each number is charted against its target. Two red weeks in a row raise an attention note on your overview.
Yes. Each deal holds the contact, the value, the stage, every meeting, call and email, and one next follow-up with a reminder on the day. A weekly review walks the open deals and keeps one lesson from it. Clients can import up to 300 rows from a spreadsheet and export to CSV or Excel. It is a tracker for your client’s own deals and does not sync with an outside CRM.
If they share it. Figures are the client’s, and so is the switch, which is on unless they turn it off. With sharing off you still see each number’s colour against the lines you set together, never the figures or their 90-day targets. No reminder, attention note or digest ever shows a figure.
Yes. The Consultants edition starts with billable hours, utilisation and open deal value, and adds a retainer stage to the deals board. The Sales edition starts with calls, meetings, proposals and closed deals. The edition can be set per client.
Yes. Each edition includes an eight-week starter program outline you can turn into a draft program in one click. Enrol a group and their cohort group comes with a community feed, group chat and group calls on built-in video, or on Zoom, Google Meet and Teams links. Each member keeps their own private scorecard and deals.
Coachful is a flat monthly plan, with tiers set by how many clients and coach seats you need, and a 0% platform fee on everything you sell. The Business Growth power-up is added from Power-ups inside your account, and adding it does not change your plan. Current prices for every plan are on the plans page. There is a 7-day free trial, card required, no charge during the trial, cancel in one click.
Walk into every call knowing the numbers.
Add the Business Growth power-up from inside your account. 7-day free trial, card required, no charge during the trial, cancel in one click.
Built for coaches who take their clients seriously
